Archive - May 2023

LUMIX presents Australia-first 72-hour filmmaking challenge

LUMIX is on the hunt for keen filmmakers to demonstrate their creative expertise with a $20k winners’ prize pool on offer

Panasonic has unveiled its first ever LUMIX 72-hour filmmaking challenge, inviting Australian filmmakers to showcase their creativity, talent and storytelling expertise. Welcoming all entrants, from passionate amateurs to hybrid content creators, the competition will give 10 filmmakers just 72 hours to script, film, edit and submit an original short film.

To be part of the inaugural “LUMIX 72-hour filmmaking challenge”, entrants must first create a 30-60 second video to demonstrate what makes them the perfect candidate for the challenge. Ten successful applicants will then be loaned the newly-launched LUMIX S5IIX and supporting equipment to create a three-to six-minute short film and trailer. The film must include a special theme that will be unveiled to the shortlist simultaneously at a video briefing to kick off the contest.

Applications for the shortlist are now open and will close on 26 June 2023.

To participate in the LUMIX 72- hour filmmaking challenge and for key dates and FAQs visit:

Following the 72-hour challenge, finalists will be invited to present their work to a judging panel including leading industry professionals at an exclusive showcase event in Sydney. The films will be judged by criteria that will recognise creativity and originality, cinematography and the smooth and unique integration of the theme into the short film.

The overall winner of the 72-hour challenge will receive a prize package including more than $10,000 RRP of LUMIX imaging products plus $5,000 in cash. A People’s Choice Award will also be determined by a live poll during the event, with the recipient enjoying a prize package of more than $5,000 RRP in LUMIX imaging products. Finalists will also receive flights to Sydney, tickets to the showcase event, and a night’s accommodation.[i]

Aaron Waters, Product Marketing Manager, Imaging at Panasonic explained: “LUMIX is excited to provide this opportunity to support Australian filmmakers and encourage them to showcase their creative talent and ingenuity, regardless of their level of experience. With our newest LUMIX camera in hand, they will have a tool that can support the demanding 72-hour format, with pro-level video and streamlined workflow to get them past the post!”

“This challenge celebrates the art of storytelling through the lens. It is a platform for established and emerging filmmakers to demonstrate flair, collaborate with like-minded enthusiasts and celebrate each other’s work. It is testament to our commitment to fostering innovation and we are excited to witness filmmaking passion shine.”

About the LUMIX S5IIX

The full-frame mirrorless LUMIX S5IIX is a significant step forward for ambitious content creators who demand uncompromising performance, free from capture and workflow constraints.

Sporting a LUMIX-first monochromatic all-black look, this sleek model is not only impressive on the outside, it hosts the following state-of-the art features:

  • Advanced video codecs such as All-Intra and ProRes
  • RAW video output via HDMI supported by an external recorder, now including ProRes and Blackmagic RAW
  • Wired / Wireless IP streaming and USB tethering
  • First LUMIX full-frame mirrorless camera with IBIS to record directly to an external SSD via USB-C
  • Phase Hybrid AF
  • Smooth Stabilisation with Active I.S. Technology
  • Heat management for unlimited recording time
  • In-camera workflow with REAL TIME LUT

This highly sought-after evolution of the LUMIX range is available to purchase today. Visit here for more information.

[i] Terms and Conditions apply – visit Panasonic Lumix

Never miss a beat with Technics’ brand new and improved True Wireless earbuds

Next-generation earbuds offer immersive sound and stress-free operation – combined with function and style – for whatever you’re doing, whatever your needs.

Technics today announced the launch of two new noise-cancelling wireless in-ear earbuds, the EAH-AZ80 and the EAH-AZ60M2 – designed specifically for people seeking superb audio, style and comfort.

The new models allow users to express their own personal style, while enjoying impeccable sound quality in every part of their lives. Technics has drawn upon 55 years of experience to ensure the audio quality is pure, focusing on every aspect of sound – from the driver and acoustic structure to the mechanical structure and digital signal processing – so listeners can hear every detail. What’s more, the flagship EAH-AZ80 features a new 10mm, free-edge aluminium diaphragm, delivering the highest sound quality ever achieved from Technics’ true wireless earbuds.

Aaron Waters, Product Marketing Manager – Technics said: “This new generation has enhanced smart features including advanced JustMyVoice™ technology for clear calls, industry-leading noise cancellation, Bluetooth® multipoint connection for up to three devices and long battery life up to 25 hours. The earbuds are enclosed in a stylish and ergonomic design, with a housing that  makes them stable and extremely comfortable for extended wear, and seven earpiece sizes ensure the perfect fit.”

He added: “Contemporary earbuds have become an indispensable part of our lives. We are using wireless earbuds at different times of the day and for different purposes – for good noise-cancellation on the commute, as reliable microphones for meetings, to connect to multiple sources, and to deliver sweat-resistant, effective sound when working out.”

“With this in mind, Technics has designed the next generation of true wireless earbuds with an emphasis on adaptability, ensuring they work effectively across environments and lifestyles. It’s essential to have earbuds that avoid the need to switch between different headphones or sacrifice on sound quality, comfort or features.”

The flagship, premium EAH-AZ80 is priced at $499 RRP and is available in deep pure black and silver; while the EAH-AZ60M2 is priced at $399 RRP and is available in black, silver, and midnight blue. Both models will be available in Australia in July from selected Technics audio specialist retailers.


Audio features

Technics Signature Clear Sound – Now Wireless

Taking advantage of its Hi-Fi sound engineering philosophy and technical expertise cultivated over a 55-year history, Technics’ True Wireless earbuds are for those who demand high audio quality from every listening experience. The flagship EAH-AZ80 model features a new 10mm, free-edge aluminium diaphragm, extending high and low frequency response while reducing unwanted resonance and distortion.

The EAH-AZ80 and EAH-AZ60M2 support High-Resolution Audio Quality with Bluetooth® and Lossless Digital to Analogue Control (LDAC) technology[i], delivering a wide dynamic range with fast response and high definition.

The unique acoustic box design found in both models houses an acoustic control chamber to optimise airflow for natural-sounding vocals and other mid-ranges, and powerful bass. A harmoniser smooths out trebles and creates a dynamic range of sound while minimising distortion.  The result is rich, immersive and expansive sound with smooth and detailed highlights.

Industry-Leading Immersive Noise Cancelling

To combat noisy environments and allow immersion in music or meetings, both the EAH-AZ80 and EAH-AZ60M2 models feature industry-leading[ii] Technics Dual Hybrid Noise Cancelling Technology. A digital software filter and feedforward microphone work together to suppress noise from outside the earbuds, while a feedback microphone paired with an analogue hardware filter inhibits noise from inside the earbud. This combination allows noise-cancelling levels to be adjusted to the surrounding environment, with no-latency processing meaning you won’t miss a beat.

The level of noise cancelling can vary greatly from person to person due to differences in ear shape and other factors.  For best results, use the included earpiece size that fits you best, then use the Technics Audio Connect app to finetune the effect for your ears.


Smart Features

Multipoint Connection For Up To Three Devices Simultaneously

Connection is key for those ‘dialling in’ on-the-go, managing meetings, calls and music across multiple devices. The EAH-AZ80 and EAH-AZ60M2 support multipoint connections for up to three Bluetooth® devices simultaneously, allowing users to switch between sources seamlessly.

JustMyVoiceTM Technology

Both models are equipped with JustMyVoiceTM technology, which utilises Technics’ unique signal processing technology to analyse your voice signal and suppress any surrounding noise so that your voice is captured clearly.

Voice detection microphones are partnered with two Micro-Electro Mechanical System (MEMS) microphones that actively isolate your voice and reduce surrounding noise with beamforming technology for a clear call, even in noisy environments. A total of eight microphones – four for each earbud –support more comfortable, natural phone conversations.

Furthermore, JustMyVoiceTM technology has evolved to offer improved ambient noise reduction in any environment, allowing phone calls to be heard clearly on windy days or in noisy coffee shops. The voice detection signal and adaptive noise suppression feature – which automatically adjusts to the noise level – delivers clear voices without muffled speech.

Single Bud Operation

Users can operate controls using only the left or the right earbud, and even assign specific actions to each for greater personalisation. Within the Technics Audio Connect App, users can freely adjust the touch and hold; and single, double and triple tap actions (such as volume control, skip forward/back, ambient or noise cancelling mode).

Ambient Sound Modes

The EAH-AZ80 and EAH-AZ60M2 have two unique ambient sound modes: “Natural Ambient” and “Attention”. Natural Ambient Mode captures all surrounding noise, allowing users to listen to music or talk on the telephone while paying attention to their surroundings. Attention Mode captures sounds in the human voice frequency range, ensuring that voices nearby are heard – such as announcements at an airport or a family member’s voice at home. At the same time, this mode reduces other, unwanted external noises.  Using the Technics Audio Connect app, users can adjust exactly how much external sound is heard in both modes using an innovative slider interface.

Long Battery Life

A long battery life means that the EAH-AZ80 and EAH-AZ60M2 models can operate all day.

They support:

  • Seven and a half hours of music playback without noise cancellation (25 hours with the cradle)
  • Seven hours of music playback in active noise-cancelling mode (24 hours with the cradle)
  • Four hours of call time with both active noise-cancelling and JustMyVoiceTM turned on (13.5 hours with the cradle).

The earbuds are also equipped with a wear sensor that pauses playback when it detects the earbuds have been removed from the ear, and automatically resumes audio when they are put back in. This sensor also prevents accidental playback and unexpected power consumption.

Smart Features: Qi Charging, Customisation via App, Water Resistance (IPX4)

With newly added Qi Wireless Charge support, the earbuds can be charged by simply placing them on a wireless charger.

The Technics Audio Connect app for smartphones makes it easy to configure and control the  wireless earbuds, offering voice assistant compatibility[iii] and customisation of noise cancellation and sound mode settings. New app features include a check battery function, a super bass equaliser, and the ability to toggle between voice and sound effect guidance. Both models include Alexa built-in.

The earbuds are prepared for any conditions, boasting IPX4 water-resistant performance, ensuring they are undamaged when splashed with water from any direction.

All-day Comfort Design

The earbuds are designed to be a constant companion during busy days, with the shape of the EAH-AZ80 and EAH-AZ60M2 ensuring that they remain comfortably in place for a multitude of activities. The premium EAH-AZ80 features a specially shaped housing that aligns with the ear’s concha for improved stability, without the pressure applied by conventional earbud designs.

The EAH-AZ60M2 has an All-Day Comfort Fit Design with an expanded contact area that feels more comfortable and secure. Technics silicone earpieces combine materials of varying hardness for a secure fit, high-quality audio and superior sound insulation. Users can choose from seven different earpiece sizes ranging from XXS to XL to find their best fit.

The flagship, premium EAH-AZ80 is available in deep pure black and silver, featuring a stylish spin-processed touch-sensor surface for greater user control. The earbud cradle also includes a high-quality aluminium finish and a hairline-engraved Technics logo. Compact and light, the easy-to-carry rounded form fits comfortably in any pocket.

The EAH-AZ60M2 is available in black, silver, and midnight blue. The compact and portable cradle also features a high-quality finish and engraved Technics logo for a premium feel.

For more information visit:

[i] When connected via Bluetooth®, LDAC supports up to 96 kHz/24 bits.

 [ii] As of 31 March 2023, according to research by Panasonic Corporation, measured using JEITA-compliant guidelines in the True Wireless style noise cancelling headphones market.

 [iii] Compatible with smartphones and tablets that are equipped with Android™ 6.0 or higher and that support Google Play™, or an iPhone®, iPad® and iPod Touch® equipped with iOS12 or higher.

Panasonic launches new ‘Elite’ 6-Blade Shaver

Introducing the ES-LS9A Elite 6-Blade Shaver, delivering impressive results with every shave

Panasonic has unveiled its expanded premium performance Shaver range with the launch of the ES-LS9A – the brand’s first 6-Blade Shaver, delivering a clean and close shave every time. The new Shaver speaks to Panasonic’s long-standing success in the personal care industry and reinforces its commitment to delivering innovative, premium shaving solutions to Australian men.

Advanced technology delivers fast, smooth, close and comfortable shave

The ES-LS9A Shaver integrates six advanced Japanese blades designed to tackle all beard types. Based on the art of Samurai sword-making traditions, the blades are constructed with surgical-grade stainless steel to ensure that even after years of use, they maintain their sharpness while minimising irritation and redness to the skin. The two new thick stubble blades coated with titanium, two finish blades, and two lift blades are designed to cut more hair in a single pass. The tapered blade tips increase the height of the beard capture area and ensure that long, flat-lying and tricky hairs are handled with ease. The ES-LS9A’s durable inner blades are nano-sharpened to a 30-degree angle, allowing cuts to be made as close to the root as possible for a smooth, irritation-free wet or dry shave.

The ES-LS9A builds upon the success of its predecessors, featuring a 22D Flexible Shaver Head with a new floating blade mechanism, so that users can seamlessly follow the contours of their face and neck. The mechanism moves the six blades in 22 independent directions – both vertically and horizontally – so each stroke covers a greater area and cuts quickly and cleanly, reducing the overall burden on the skin. The Shaver also integrates an ultra-fast linear motor with advanced mag-lev technology, delivering 84,000 cross-cutting actions per minute to help cut through all facial hair thicknesses. The linear motor also guarantees there is no loss of motor speed, even when handling the thickest of beards and when battery charge is low.

The ES-LS9A’s Responsive Beard Sensor Technology precisely detects facial hair thickness and density at a rate of 220 times per second. This revolutionary technology allows the Shaver to boost power where beard growth is heavier, reducing the amount of pressure placed on the skin. Available in a smart matte black finish – complementing any bathroom counter with its simplistically sleek design – the ES-LS9A also comes with an Auto Cleaning and Charging Station to thoroughly clean and sterilise the Shaver after every use. The dock automatically removes any beard clippings or sebum caught within the Shaver while charging the unit simultaneously.

In addition to the ES-LS9A, Panasonic has also announced the release of its ES-LT2B and ES-LT4B Shavers. Both models feature 39,000 cross-cutting actions per minute to power through thick beard growth and minimise skin irritation. They also feature an ergonomic design with three independently moving blades that precisely follow facial contours and provide a gentler shave. The ES-LT4B also has a 2D head with directional (left and right) movement to reduce the number of strokes needed for a close shave. Consumers can enjoy stylish design and a modern colour palette, with the ES-LT2B available in matte black or white, and the ES-LT4B featuring red or blue colour options.

Chasnyn Ousmand, Product Marketing Manager – Personal Care at Panasonic Australia said there is strong consumer demand for hassle-free solutions that promote self-care and wellness. “In recent years, we have observed how Australian men are taking greater care of their personal hygiene, grooming and style. Personal care is becoming less taboo, and consumers are more attentive to their appearance and overall wellbeing. Naturally, they are searching for products that deliver high-quality results consistently,” said Chasnyn.

“We are thrilled to be a part of this personal care evolution with the launch of our ES-LS9A 6-Blade Shaver as part of our extensive range. This release in partnership with Shaver Shop, combined with the launch of our ES-LT2B and ES-LT4B models, will deliver greater choice, convenience and flexibility for Australian men.”

The ES-LS9A, ES-LT4B-A841 (Blue) and ES-LT2B Shavers are available exclusively at Shaver Shop stores. The ES-LT4B-R841 (Red) is available from Shaver Shop and all participating consumer electronics retailers.

ES-LS9A ES-LT4B-A841 (Blue) ES-LT4B-R841 (Red) ES-LT2B-W841 (White) ES-LT2B-KS81 (Black)
RRP $899 RRP $379 RRP $379 RRP $329 RRP $329
Shaver Shop Shaver Shop All participating retailers Shaver Shop Shaver Shop

For all product details and features for the ES-LS9A, ES-LT4B and ES-LT2B Shavers, click here.

For more information, please visit